After completing a BA in economics at Nanterre university, Nathalie Dassas entered the world of advertisement and became Director of Development and Production for the Dassas Icom Group. In 1996, she founded Liberty Communications (editing) as well as Slot Machine (production of short programs). In 2006, she joined the Fabrique de Genève as an associate where she took care of design, architecture and visual identity. She cofounded Dassas & Co in 2009 and The House of the Rising Stars Foundation in 2013, of which she is Vice-President. In 2018 and 2019, she is auditor for the IHEDN (Institute for Higher National Defense Studies). Passionate about tennis and skiing, she also loves horse riding and became a French champion in the Jumping category.